July 09, 2014

Name Just One Retailer Who ...

... initiated an omnichannel alignment strategy, attempting to integrate digital and offline into a wonderful blend of sales bliss ... and actually grew comp store sales by at least 10% in the first year after integrating digital and offline?

Use the comments section to list all of the retailers who accomplished this level of success.

Or Tweet all of the businesses you are aware of that accomplished this level of success.

Go.

Page Counts When Bifurcation Hurts All Other Customers

Yesterday we talked about the fact that best catalog customers (a minority of your file) deserve MANY catalogs that are merchandised with...