So take a break, and enjoy A MineThatData Minute (click here to go through to the website to view the video if you're viewing via RSS or Email):
January 14, 2013
A MineThatData Minute
We're going to try something a bit different. It's Tuesday. Your co-workers are at the NRF conference learning how omnichannel will transform their lives, even though there is no proof whatsoever that an integrated experience across channels causes sales increases on an annual basis.
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There's Email, Again
Our focus on opens/clicks (when it comes to email) is so ridiculously misguided. Email marketing serves many different purposes. It should b...
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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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Here's a common dynamic in my projects ... see if this happens at your company. Your average price point is $40.00. Customer response...
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There's a fraction of the population who says "nobody wants to work". Well, don't tell that to this guy, who manned a busy...
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