Just like last summer, we'll go on a reduced schedule for the summer. Traditionally, blog readership peaks in February and March, then begins a slow decline that culminates in minimal traffic in late July.
From June 7 - September 6, we'll go with a Monday / Tuesday / Thursday schedule, with additional posts on Wednesday as opportunities present themselves.
If you are craving additional updates, come on over to Twitter and follow me there.
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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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It's the story of 2015 among catalogers. "Our housefile performance is reasonable, but our co-op customer acquisition efforts ar...
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Ok, we all know that as we spend more we get more customers, but at an ever-diminishing rate of return. The diminishing rate of return is wh...
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