June 01, 2010

Summer Schedule

Just like last summer, we'll go on a reduced schedule for the summer. Traditionally, blog readership peaks in February and March, then begins a slow decline that culminates in minimal traffic in late July.

From June 7 - September 6, we'll go with a Monday / Tuesday / Thursday schedule, with additional posts on Wednesday as opportunities present themselves.

If you are craving additional updates, come on over to Twitter and follow me there.

Profit per New Customer

It's common for folks to measure cost per new customer. Total Marketing Cost = $10,000. Total New Customers = 130. Cost per New C...