Maybe more important than the earning summary (click here to read the earnings transcript) is the way the first two pages of the document read.
Could you, the Business Executive, write two pages that clearly articulate why your business was successful in 2009 and then map out with passion and ease where you are taking your business in 2010?
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
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Let's Insert a Bit of Reality
Yeah, I'm a little tired of reading about the neuroscience of print and emotional engagement. Let's think about the actual / quantif...
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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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It's the story of 2015 among catalogers. "Our housefile performance is reasonable, but our co-op customer acquisition efforts ar...
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I'm frequently asked for project endorsements. And for obvious reasons, clients want to keep their results as secret as possible. Howe...
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