October 22, 2008

Get Elastic: A Value-Added Vendor Blog

One of the blogs I enjoy following in Google Reader is the Get Elastic Blog. In my opinion, these folks do a really nice job of trying to help us improve business performance, and they generally call out positive things that people are doing, rather than tearing down folks who fail.

Sure, I disagree with some of the things they talk about, but that's to be expected. I wish more vendors put a human face on their efforts in the way that these folks do.

Page Counts When Bifurcation Hurts All Other Customers

Yesterday we talked about the fact that best catalog customers (a minority of your file) deserve MANY catalogs that are merchandised with...