Alan Rimm-Kaufman, blogger, guru, and leader of the Rimm-Kaufman Group, was kind enough to interview me on the topic of Multichannel Forensics.
Here is a link to the Multichannel Forensics interview, and here is a link to the Multichannel Forensics podcast.
If you are in Boston this week, you can hear Alan speak at the NEMOA Conference.
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
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