Posts

OMS: Constant Decay And Reactivation

This Week In Business: The Direct Marketing Association

OMS: MVP = Most Valuable Path

Dear Catalog CEOs: Six Catalog Trends

Updated Schedule

OMS: A KPI For You, Customer Asset Value

Special Edition: Shop.org and Macy's

OMS: Customer Acquisition

7 Questions While You Attend Shop.org

Gliebers Dresses: Hyper-Targeting Via Print

OMS: Retention Via The Sample Worksheet

You Pick The Catalog Strategy!

Online Marketers vs. Catalog Marketers

Gliebers Dresses: Shop.org Edition

Call For Data, And Do You Want To See A Simple OMS Spreadsheet?

Gliebers Dresses: Order Attribution And Retention Attribution

Gliebers Dresses: The New Chief Marketing Officer

OMS vs. Multichannel Forensics

Gilt Group, Rue La La, And A Different Shopping Model

Gliebers Dresses: Q&A With Meredith Thompson