tag:blogger.com,1999:blog-32202893.post7545576878247862975..comments2023-10-18T08:32:17.510-07:00Comments on Kevin Hillstrom: MineThatData: Summer Segmentation: Bribe RateUnknownnoreply@blogger.comBlogger2125tag:blogger.com,1999:blog-32202893.post-68251631287757454022010-07-27T12:20:26.656-07:002010-07-27T12:20:26.656-07:00Yours is a hypothesis that can be tested, so test ...Yours is a hypothesis that can be tested, so test it!<br /><br />It has been my experience that the type and magnitude of the promotion are largely irrelevant --- you simply record in a database when customers respond to a promotion/discount, and then measure their subsequent performance to see if bribing the customer is a bad thing.MineThatDatahttps://www.blogger.com/profile/14014200122021988374noreply@blogger.comtag:blogger.com,1999:blog-32202893.post-91375025370131792602010-07-27T08:28:43.886-07:002010-07-27T08:28:43.886-07:00Great summer segment! Do you also take into accoun...Great summer segment! Do you also take into account the number of visitors who were exposed to, but didn't take the bribe? I am just thinking that the bribe rate is dependent on the type and magnitude of the bribe, so would you have to keep the bribe constant over a period of time to get meaningful trends?<br /><br />Many thanks,<br />MichaelMichael Whitakerhttp://www.michaelwhitaker.com/blog/noreply@blogger.com