tag:blogger.com,1999:blog-32202893.post3135705288691057113..comments2023-10-18T08:32:17.510-07:00Comments on Kevin Hillstrom: MineThatData: Coremetrics, Abacus, Experian and Catalog MatchbackUnknownnoreply@blogger.comBlogger3125tag:blogger.com,1999:blog-32202893.post-41650312726214276432008-01-14T02:14:00.000-08:002008-01-14T02:14:00.000-08:00and what about Netmining http://www.netmining.comand what about Netmining http://www.netmining.comAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-32202893.post-25404859225721472952007-08-10T09:47:00.000-07:002007-08-10T09:47:00.000-07:00I'm not certain it is a shame that everybody is do...I'm not certain it is a shame that everybody is doing custom work to connect the dots.<BR/><BR/>That would be like saying it is a shame that your company sells the products/services your company sells because somebody else is already the best at doing it.<BR/><BR/>I will say that I've seen in-house solutions that are pretty darn good.<BR/><BR/>Finally, many of the good tools still over-attribute response if there isn't accurate mail/holdout testing executed in every mailing.MineThatDatahttps://www.blogger.com/profile/14014200122021988374noreply@blogger.comtag:blogger.com,1999:blog-32202893.post-38292572283241561342007-08-10T08:55:00.000-07:002007-08-10T08:55:00.000-07:00Its a shame that everybody is trying to do custom ...Its a shame that everybody is trying to do custom work to connect the dots (Coremetrics algorithms??). Visual Sciences provides the only multi-channel analytics solution that we've seen thus far....one that eliminates the headaches we catalog folks have incurred over the last many years. At the ACCM show in Boston a couple months ago, VS impressed us as well as everyone else that joined us in our amazement of their multi-channel platform. Being able to correlate online and offline data so to really understand for the first time if someone who received a catalog bought online or in the actual store or over the phone. No algorithms with custom dev work. True multi-channel analysis. If there's anything else like it out there, show me. We haven't been able to see comparable solution.Anonymousnoreply@blogger.com