Kevin Hillstrom: MineThatData: Drew McLellan

Drew McLellan of Drew's Marketing Minute had a good idea --- ask a bunch of bloggers to offer advice for recent college graduates as they enter the business world. The result is an e-book --- download the text-only version here, or the full document with pictures here.

Lots of good articles from good writers, including Aaron Potts, Andy Brudtkuhl, Andy Nulman, Andy Wibbels, Ann Handley, Ann Michael, Anne Simons, Becky Carroll, Bob Glaza, C.B. Whittemore, Carolyn Manning, Cris Cree, Christine Brown, CK, Darren Barefoot, David Reich, Delaney Kirk, Derek Tutschulte, Designer Mike, Doug Karr, Douglas Mitchell, Drew McLellan, Joan Schramm, Kevin Hillstrom, Lewis Green, Liz Strauss, Mario Sundar, Mark Goren, Mark True, Mary Schmidt, Nick Rice, Patrick Schaber, Paul McEnany, Phil Gerbyshak, Roberta Rosenberg, Roger von Oech, Rosa Say, Seth Godin, Sharon Sarmiento, Stephanie Weaver, Steve Miller, Steve Sisler, Terry Starbucker, Toby Bloomberg, Tony D. Clark, Valeria Maltoni

Kevin Hillstrom, President, MineThatData

Kevin is President of MineThatData, a consultancy that helps CEOs understand the complex relationship between Customers, Advertising, Products, Brands, and Channels. Kevin supports a diverse set of clients, including internet startups, thirty million dollar catalog merchants, international brands, and billion dollar multichannel retailers. Kevin is frequently quoted in the mainstream media, including the New York Times, Boston Globe, and Forbes Magazine.

Prior to founding MineThatData, Kevin held various roles at leading multichannel brands, including Vice President of Database Marketing at Nordstrom, Director of Circulation at Eddie Bauer, and Manager of Analytical Services at Lands' End.

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Kevin Hillstrom: MineThatData

May 20, 2007

Advice For The College Graduate