Lowe's

Yesterday, we evaluated Home Depot.

In the past five years, Home Depot posted 9-7, 10-6, 10-6, 11-5, and 11-5 records.

That's good stuff!

How did Lowe's perform? They're a major competitor to Home Depot.


Home Depot's 9-7 / 10-6 / 10-6 / 11-5 / 11-5 five year trend compares well to Lowe's trend of 8-8 / 7-9 / 9-7 / 9-7 / 9-7. On average, Home Depot "wins" 1-2 games per year more than Lowe's ... they're a better run business, aren't they?

In fact, Lowe's has not had a "playoff-caliber" year since 2006.

The framework allows us to see how we stack up against other brands. The framework removes all the "yeah but" stuff we get when folks defend business performance.

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