Posts

Media + Shopping = A Customer Acquisition Strategy

Siphoning Customers = A Customer Acquisition Strategy

Movies = A Customer Acquisition Strategy

Complementary Materials = A Customer Acquisition Strategy

Inventory Position = A Customer Acquisition Strategy

Advertising Lizard Logic

Items And Pricing In A First Order Matter

October 2014 vs. December 2014

More On Weak Performance Among New Buyers From December

Speaking Of All Those Worthless Christmas Newbies

Merchandise Categories Matter in Lifetime Value Calculations

But If I Cannot Attribute New Orders Properly, I'm Sunk, Right?

But The Customer Is Worth Less

Profit per New Customer

Lifetime Value - Free Shipping

Lifetime Value

Evolution of the Thesis

A Five Tool Analyst

Catalogers & Christmas Customer Acquisition Best Practices

Big Trouble During The Christmas Season For Customer Acquisition

Google / Brand Response Marketing