Posts

What Is A Typical Annual Repurchase Rate For An E-Commerce And/Or Catalog Brand?

Yes, Prioritize Customer Acquisition Over Customer Loyalty!

What Happens When New Stores Open?

How Do You Determine If A Customer Is "Loyal"?

But That Path To Loyalty, I Can Greatly Influence It With A Postcard Or Retargeting Effort, Right?

Pro Humans

In The Old-School World, This Was Called Your "Hotline" Program

Managing Conversion Rates

Make A Profitable Choice

Lifetime Value

Paid Search Clicks and Email Marketing

Loyalty Programs

On Friday, It Begins!!

Price Across Channels

Optimize This!

But What About The 25% Of Catalogers Who Have Young Customer Bases?

Urban Outfitters

How Do I Know If I Have A Merchandise/Age Interaction Problem?

How Algorithms Are Evolving Our Businesses

Hiding The Numbers

The End of the Baseball Season

The Data Is Wrong!!

Highly Targeted Digital Ads That, Well, Just Read The Article.