Let's take a look at what I call a "Rolling 12 Month File Analysis" of annual demand. Take a look at the image below.
Kaley's Knits seems to have a successful trajectory, doesn't it? Demand was at about $17.8 million three years ago, the business floundered for awhile, and then demand took off somewhere late in 2011. Today, Kaley's Knits is a $20.1 million dollar top-line business.
This is the first piece of information I look at. Every analyst can produce this graph, in fact, this should be part of Analyst 101 training.
Tomorrow, we'll inspect the four year profit and loss statement, which tells a story that is very different than the top-line growth this business is exhibiting.