Posts

Dear Catalog CEOs: Politics

Understanding What Drives Search

Letter To The Editor

In Defense of E-Mail Marketing

Dear Catalog CEOs: Order Starters

More Arguments Against MineThatData

But I'm Only Losing $0.03 Per Catalog Mailed!

But If I Cut, I Could Lose Market Share, Right?

The Arguments Against MineThatData

Borders, RIP

Dear Catalog CEOs: The Screen

The Nordstrom Catalog Experiment of 2004 - 2006: When The Catalog Argument Is Right

The Nordstrom Catalog Experiment of 2004 - 2006: Flaws In The Catalog Argument

The Nordstrom Catalog Experiment of 2004 - 2006: An FAQ

Dear Catalog CEOs: Vendors and Trust

Events

Co-Op Dollars