Posts

Dear Catalog CEOs: Efficiency And Page Counts

FAQ For The Vendor Community

Digital Profiles: Loyalty Dynamics

Digital Profiles: Best Customers Downgrade Their Loyalty

Dear Catalog CEOs: Selling

Incremental Sales Week: Attribution

Incremental Sales Week: Merchandise

Incremental Sales Week: Free Shipping

Incremental Sales Week

Social Media Truthiness, And Four Metrics That Truly Matter

Dear Catalog CEOs: Building The Customer File

Digital Profiles: Let's Get Started With Your Project

Digital Profiles: A Blogchat Case Study

A Marketing Tactic: Your Vote Counts

Digital Profiles Part O: Complaints

Gliebers Dresses: The Logo Fiasco

Digital Profiles Part N: Statistical Modeling

Dear Catalog CEOs: Marketing Profit and Loss Statement

Digital Profiles Part M: Search

Digital Profiles Part L: Social Shoppers

Digital Profiles Part K: E-Mail At A Crossroads