Posts

Analytics Fail

Lenser Marketing

Summer Segmentation: It's Complicated

Dear Catalog CEOs: Matchback Magic

Gliebers Dresses: Thank Goodness For Loyalty

What The Heck Are We Doing?

Summer Segmentation: New Technology

Dear Catalog CEOs: New Audiences

Visualization of Multichannel Forensics: Wired Magazine, "The Web Is Dead"

New Nordstrom Website: The Evolution of E-Commerce

Gliebers Dresses: They Keep Coming

Summer Segmentation: Primary and Secondary Channels

Dear Catalog CEOs: Modern Catalog Contact Strategy

Gliebers Dresses: Didn't Expect This E-Mail

The iPad & Mobile

Summer Segmentation: E-Mail Response

Dear Catalog CEOs: Pages and Contacts

Netflix: Classic Multichannel Forensics

ECMOD 2010 London

Glibers Dresses: Something In My In-Box

Bricks 'n Clicks: Barnes & Noble

Testing: Half-Life

Summer Segmentation: Employee Orders

Dear Catalog CEOs: The Secret of Page Counts