Posts

Shopping Cart Abandonment: A Flawed Metric

E-Mail Civil War

Twitter And Multichannel Forensics And Nielsen!

Channel Hopping And Multichannel Forensics

Customer Reactivation

A Modern Catalog Square Inch Analysis (Squinch)

Retail Testing: Matched Markets

Multichannel Solutions From The Catalog Success 200

Three Easy Steps To Instant Viral Marketing Success

ACCM 2009, Multichannel Forensics, Zip Code Forensics

Kevin Hillstrom, Jim Novo, and Akin Arikan. Oh My!

E-Mail Marketing: At An Inflection Point

Are You On The Wrong Side Of Technology?

ESPN: Multichannel Considerations For Online, Catalog, and Retail Marketers

49 Vital Multichannel Modeling Tips For Analysts And Statisticians

Making A Mess

Channel Alignment

Multichannel Forensics: The Adjusted Index

A Multichannel Forensics Discovery

Web Analytics: The Value Of A Website Visitor

Talbots

SNL Skit: The Alliance Of Direct Mail Marketers

Bricks And Clicks And Multichannel Experiences

Psychographics

Free > Discount > Full Price

I Almost Predicted Something Accurately!!!!!!!!!

Role Of A Channel: Google

Multichannel Interaction, Multichannel Forensics, Cannibalization

ACCM 2009: Attend My Session And Get A Speaker Discount For The Conference