This month's poll question, found on the right-hand sidebar of the homepage, asks what three things a CEO should focus on.
So far, the choice of "Brand Building" is a surprising answer, given the quantitative nature of this audience.
What would you suggest are brand building activities that a CEO could engage in, activities that you feel would demonstrate a positive ROI?
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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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Yes, Gliebers Dresses is a fictional series designed to get us to think about things ... if business fiction is not your cup of tea, why no...
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A good marketing/analytics system should be able to quickly diagnose the impact that merchandise has on business struggles. I use the co...
Technically speaking, this question only has one answer:
ReplyDelete- Growth
- Efficiency
- Capital optimization
That's it. That's the answer. Mathematically, those are the only three drivers of ROE%.
Did I win anything? How about a copy of your book??
Harry Joiner
EcommerceRecruiter.com
When you read the newsletters, trade journals, articles from bloggers, and micro-blogging comments on Twitter, you don't see those three things. So they must be wrong.
ReplyDeleteIf I see you at a conference sometime, you can have an autographed copy of a book.